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![Image d'archives pour We Are What We Sell: How Advertising Shapes American Life. . . and Always Has [3 Volumes] mis en vente par ThriftBooks-Atlanta](https://pictures.abebooks.com/isbn/9780313392443-fr-300.jpg)
We Are What We Sell: How Advertising Shapes American Life. . . and Always Has [3 Volumes]
Vendeur : ThriftBooks-Atlanta, AUSTELL, GA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
EUR 9
Livraison gratuite
Expédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Ajouter au panierHardcover. Etat : Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
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We Are What We Sell : How Advertising Shapes American Life. and Always Has [3 Volumes]
Langue: anglais
Edité par Bloomsbury Publishing USA, 2014
ISBN 10 : 0313392447 ISBN 13 : 9780313392443
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
EUR 13,05
Livraison gratuite
Expédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Ajouter au panierEtat : Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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The Consumer Insights Handbook: Unlocking Audience Research Methods
Langue: anglais
Edité par Rowman & Littlefield Publishers, 2021
ISBN 10 : 1538145529 ISBN 13 : 9781538145524
Vendeur : World of Books (was SecondSale), Montgomery, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
EUR 14,11
Livraison gratuite
Expédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Ajouter au panierEtat : Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
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The Consumer Insights Handbook: Unlocking Audience Research Methods
Langue: anglais
Edité par Rowman & Littlefield Publishers, 2021
ISBN 10 : 1538145529 ISBN 13 : 9781538145524
Vendeur : HPB-Red, Dallas, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
EUR 10,73
Expédition à EUR 3,29
Expédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Ajouter au panierpaperback. Etat : Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
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The Consumer Insights Handbook: Unlocking Audience Research Methods
Langue: anglais
Edité par Rowman & Littlefield Publishers, 2021
ISBN 10 : 1538145529 ISBN 13 : 9781538145524
Vendeur : HPB-Red, Dallas, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
EUR 10,73
Expédition à EUR 3,29
Expédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Ajouter au panierpaperback. Etat : Acceptable. Connecting readers with great books since 1972. Used textbooks may not include companion materials such as access codes, etc. May have condition issues including wear and notes/highlighting. We ship orders daily and Customer Service is our top priority!
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The Consumer Insights Handbook: Unlocking Audience Research Methods
Langue: anglais
Edité par Rowman & Littlefield Publishers, 2021
ISBN 10 : 1538145529 ISBN 13 : 9781538145524
Vendeur : ThriftBooks-Atlanta, AUSTELL, GA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
EUR 14,34
Livraison gratuite
Expédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Ajouter au panierPaperback. Etat : Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.
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![Image d'archives pour Debates for the Digital Age [2 volumes]: The Good, the Bad, and the Ugly of Our Online World [2 volumes] mis en vente par suffolkbooks](https://pictures.abebooks.com/isbn/9781440801235-fr-300.jpg)
Debates for the Digital Age [2 volumes]: The Good, the Bad, and the Ugly of Our Online World [2 volumes]
Vendeur : suffolkbooks, Center moriches, NY, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
EUR 16,26
Expédition à EUR 3,50
Expédition nationale : Etats-UnisQuantité disponible : 2 disponible(s)
Ajouter au panierhardcover. Etat : Very Good. Fast Shipping - Safe and Secure 7 days a week!
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Debates for the Digital Age [2 VOLUME SET]: The Good, the Bad, and the Ugly of Our Online World
Langue: anglais
Edité par Praeger, Santa Barbara, California, 2015
ISBN 10 : 1440801231 ISBN 13 : 9781440801235
Vendeur : Conover Books, Martinsville, VA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Edition originale
EUR 18,06
Expédition à EUR 4,38
Expédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Ajouter au panierHardcover. Etat : Good. No Jacket. 1st Edition. Minor edge and corner wear; no dj; lightly scuffed and scratched; corners are gently bumped and rubbed; some light shelf wear; ex-library with the usual library markings; overall a nice used 2 VOLUME SET! Color illustrated boards with black and white lettering. 720 informative and historical pages! "By evaluating the Internet's impact on key cultural issues of the day, this book provides a comprehensive overview of the seismic technological and cultural shifts the Internet has created in contemporary society. · Includes essays on overarching themes and issues that are essential to understanding Internet culture, including privacy, celebrity, superficiality, and the personal toll online living can have on users · Addresses current Internet material as well as classic memes, sites, and products · Engages readers through a deliberately provocative point of view · Provides a comprehensive examination of the realities surrounding Internet culture, which can be extremely positive or very ugly · Differentiates itself from other examinations of Internet culture through emphasis on continuing themes rather than time-specific content · Takes a distinctly international approach to the topic of today's digital, interconnected world." (2 VOLUME SET).
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![Image du vendeur pour Debates for the Digital Age [2 Volumes]: The Good, the Bad, and the Ugly of Our Online World mis en vente par ThriftBooksVintage](https://pictures.abebooks.com/inventory/md/md32126820879.jpg)
Debates for the Digital Age [2 Volumes]: The Good, the Bad, and the Ugly of Our Online World
Vendeur : ThriftBooksVintage, Tukwila, WA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
EUR 30,71
Livraison gratuite
Expédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Ajouter au panierHardcover. Etat : Very Good. No Jacket. Complete 2 volume set. Minor shelf and handling wear, overall a clean solid copy with minimal signs of use. Still in plastic. Secure packaging for safe delivery.
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Routledge Handbook of Sport Fans and Fandom (Routledge International Handbooks)
Vendeur : Textbooks_Source, Columbia, MO, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Edition originale
EUR 39,30
Expédition à EUR 3,50
Expédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Ajouter au panierpaperback. Etat : Good. 1st Edition. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
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Debates for the Digital Age: The Good, the Bad, and the Ugly of Our Online World [2 Volumes] (Volume 2)
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
EUR 29,85
Expédition à EUR 15,96
Expédition depuis Royaume-Uni vers Etats-UnisQuantité disponible : 1 disponible(s)
Ajouter au panierEtat : Good. Volume 2. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,950grams, ISBN:9781440801235.
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The Consumer Insights Handbook
Vendeur : Brook Bookstore On Demand, Napoli, NA, Italie
Évaluation du vendeur 5 sur 5 étoiles
EUR 43,71
Expédition à EUR 6,80
Expédition depuis Italie vers Etats-UnisQuantité disponible : 5 disponible(s)
Ajouter au panierEtat : new.
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The Consumer Insights Handbook: Unlocking Audience Research Methods
Langue: anglais
Edité par Rowman & Littlefield Publishers, 2021
ISBN 10 : 1538145529 ISBN 13 : 9781538145524
Vendeur : Textbooks_Source, Columbia, MO, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Edition originale
EUR 49,16
Expédition à EUR 3,50
Expédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Ajouter au panierpaperback. Etat : New. First Edition. Ships in a BOX from Central Missouri! UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
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The Consumer Insights Handbook
Vendeur : Rarewaves.com USA, London, LONDO, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
EUR 53,36
Livraison gratuite
Expédition depuis Royaume-Uni vers Etats-UnisQuantité disponible : Plus de 20 disponibles
Ajouter au panierPaperback. Etat : New. A practical and accessible approach for how to plan for and complete a consumer insights research project from the initial request for proposal (RFP) to the final presentation of findings, this second edition handbook features new real-world examples and techniques and a new chapter on the uses of the latest research technologies and AI.Danielle Sarver Coombs flips the typical model presented in research methods textbooks to emphasize that data should be used to understand people as thoughtful, deliberative audiences. As such, consumer insights research should be done with the goal of better understanding target audiences in a meaningful way. With this orientation in mind, these insight-driven research projects allow decision makers to tap into consumers' wants, needs, and desires through messaging and products designed to resonate.Guided by the author's own experience in the field as well as guidance from current practitioners on the client, boutique, and agency sides, this book offers an accessible, thorough, and compelling perspective on how to plan for and complete consumer insights research projects from the initial RFP to the final presentation of findings. Each chapter includes a guide for how to conduct in-class research, quotes and recommendations from experts in the field, and case studies and real-world examples.
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The Consumer Insights Handbook
Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
EUR 47,90
Expédition à EUR 5,89
Expédition depuis Royaume-Uni vers Etats-UnisQuantité disponible : 2 disponible(s)
Ajouter au panierPAP. Etat : New. New Book. Shipped from UK. Established seller since 2000.
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Routledge Handbook of Sport Fans and Fandom
Vendeur : GreatBookPrices, Columbia, MD, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
EUR 57,71
Expédition à EUR 2,31
Expédition nationale : Etats-UnisQuantité disponible : 10 disponible(s)
Ajouter au panierEtat : New.
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Routledge Handbook of Sport Fans and Fandom
Vendeur : Basi6 International, Irving, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
EUR 60,10
Livraison gratuite
Expédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Ajouter au panierEtat : Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
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The Consumer Insights Handbook (Paperback)
Vendeur : Grand Eagle Retail, Bensenville, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
EUR 61,35
Livraison gratuite
Expédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Ajouter au panierPaperback. Etat : new. Paperback. A practical and accessible approach for how to plan for and complete a consumer insights research project from the initial request for proposal (RFP) to the final presentation of findings, this second edition handbook features new real-world examples and techniques and a new chapter on the uses of the latest research technologies and AI.Danielle Sarver Coombs flips the typical model presented in research methods textbooks to emphasize that data should be used to understand people as thoughtful, deliberative audiences. As such, consumer insights research should be done with the goal of better understanding target audiences in a meaningful way. With this orientation in mind, these insight-driven research projects allow decision makers to tap into consumers wants, needs, and desires through messaging and products designed to resonate.Guided by the authors own experience in the field as well as guidance from current practitioners on the client, boutique, and agency sides, this book offers an accessible, thorough, and compelling perspective on how to plan for and complete consumer insights research projects from the initial RFP to the final presentation of findings. Each chapter includes a guide for how to conduct in-class research, quotes and recommendations from experts in the field, and case studies and real-world examples. Researching audiences is a dynamic and intellectually challenging process that celebrates innovative approaches to consumer desires, needs, and behaviors. Whether you are working on a brand, product, or a strategic campaign, successfully reaching your target audience and meeting your objectives requires good research. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Routledge Handbook of Sport Fans and Fandom
Vendeur : PBShop.store US, Wood Dale, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
EUR 64,72
Livraison gratuite
Expédition nationale : Etats-UnisQuantité disponible : 2 disponible(s)
Ajouter au panierPAP. Etat : New. New Book. Shipped from UK. Established seller since 2000.
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Advertising in America: A Reference Handbook (Contemporary World Issues)
Vendeur : Books From California, Simi Valley, CA, Etats-Unis
Évaluation du vendeur 4 sur 5 étoiles
EUR 62,66
Expédition à EUR 4,38
Expédition nationale : Etats-UnisQuantité disponible : 2 disponible(s)
Ajouter au panierhardcover. Etat : Very Good.
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Routledge Handbook of Sport Fans and Fandom
Vendeur : GreatBookPrices, Columbia, MD, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
EUR 65,13
Expédition à EUR 2,31
Expédition nationale : Etats-UnisQuantité disponible : 10 disponible(s)
Ajouter au panierEtat : As New. Unread book in perfect condition.
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The Consumer Insights Handbook: Using Audience Research to Make Smart Decisions
Edité par Bloomsbury Academic, 2026
Vendeur : Books From California, Simi Valley, CA, Etats-Unis
Évaluation du vendeur 4 sur 5 étoiles
EUR 39,83
Expédition à EUR 4,38
Expédition nationale : Etats-UnisQuantité disponible : 7 disponible(s)
Ajouter au panierpaperback. Etat : Fine.
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Routledge Handbook of Sport Fans and Fandom
Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
EUR 62,52
Expédition à EUR 6,89
Expédition depuis Royaume-Uni vers Etats-UnisQuantité disponible : 2 disponible(s)
Ajouter au panierPAP. Etat : New. New Book. Shipped from UK. Established seller since 2000.
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Female Fans of the NFL : Taking Their Place in the Stands
Livre 48 sur 139 : Routledge Research in Sport, Culture and SocietyVendeur : GreatBookPrices, Columbia, MD, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
EUR 67,56
Expédition à EUR 2,31
Expédition nationale : Etats-UnisQuantité disponible : Plus de 20 disponibles
Ajouter au panierEtat : As New. Unread book in perfect condition.
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Routledge Handbook of Sport Fans and Fandom (Routledge International Handbooks)
Vendeur : California Books, Miami, FL, Etats-Unis
Évaluation du vendeur 4 sur 5 étoiles
EUR 70,45
Livraison gratuite
Expédition nationale : Etats-UnisQuantité disponible : Plus de 20 disponibles
Ajouter au panierEtat : New.
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CWI:Advertising in America
Vendeur : Brook Bookstore On Demand, Napoli, NA, Italie
Évaluation du vendeur 5 sur 5 étoiles
EUR 61,78
Expédition à EUR 6,80
Expédition depuis Italie vers Etats-UnisQuantité disponible : 5 disponible(s)
Ajouter au panierEtat : new.
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Consumer Insights Handbook : Unlocking Audience Research Methods
Vendeur : GreatBookPrices, Columbia, MD, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
EUR 69,33
Expédition à EUR 2,31
Expédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Ajouter au panierEtat : New.
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![Image d'archives pour American History through American Sports [3 volumes]: From Colonial Lacrosse to Extreme Sports mis en vente par Basi6 International](https://pictures.abebooks.com/isbn/9780313379888-fr-300.jpg)
American History through American Sports [3 volumes]: From Colonial Lacrosse to Extreme Sports
Vendeur : Basi6 International, Irving, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
EUR 71,81
Livraison gratuite
Expédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Ajouter au panierEtat : Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
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The Consumer Insights Handbook: Unlocking Audience Research Methods
Vendeur : Fables Books, Goshen, IN, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
EUR 69,33
Expédition à EUR 2,63
Expédition nationale : Etats-UnisQuantité disponible : 1 disponible(s)
Ajouter au panierEtat : very_good. Some light shelf, storage or usage wear present. The interior appears unmarked and the binding is tight. Does not appear to have come with a dustjacket originally. Pictures available upon request. Individually inspected by Shadow. Thanks for supporting an independent bookseller!
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Advertising in America
Langue: anglais
Edité par Bloomsbury Publishing PLC, GB, 2024
ISBN 10 : 1440877661 ISBN 13 : 9781440877667
Vendeur : Rarewaves.com USA, London, LONDO, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
EUR 73,76
Livraison gratuite
Expédition depuis Royaume-Uni vers Etats-UnisQuantité disponible : 5 disponible(s)
Ajouter au panierHardback. Etat : New. This book provides an accessible resource for understanding the world behind the advertising jingles and Super Bowl commercials and digital algorithms. Advertising has become a ubiquitous force in American life, penetrating almost every aspect of our daily routines. Additionally, as technology has evolved throughout American history, so too has advertising proliferated as media has become increasingly sophisticated and ever-present, whether it takes the form of algorithms governing your social media feed, television commercials, paid influencers, or stadiums branded with the names of corporate sponsors/owners. This authoritative one-stop resource provides a rich overview of the evolution and present state of advertising in all its forms, as well as the multitude of connected issues-data collection, privacy, consumerism, technology, and others-regarding advertising and its role as both a shaper and reflector of American culture. It surveys various advertising media, discusses the social and cultural contexts in which it is consumed, and highlights key moments in the history of advertising in the United States. In addition, the book is supplemented with carefully curated primary sources, personal essays, a glossary of advertising terms, and other resources to provide readers with a full picture of advertising as both an industry and a shaper of American culture.
