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Hardback. Etat : Very Good. Never Use White Type on a Black Background chronologically places quotes that accompany each design rule from designers, architects, fashion designers, typographers and other creatives.

Paperback. Etat : Good. Jurgen Salenbacher examines the work of leading theorists in business culture before explaining how our success in exploring change rests on our ability to think creatively. Branding practises, he suggests, can help us, but we also need to cultivate creative thinking. This book is a unique resource for creative minds, entrepreneurs, and teams, but may also be used by anyone facing major life decisions.…

Paperback. Etat : Very Good. Where can a hospital apply principles from the airline sector? How can a car manufacturer use tools from the video game industry? What can an event organiser learn from the railways.

Paperback. Etat : Good. Where can a hospital apply principles from the airline sector? How can a car manufacturer use tools from the video game industry? What can an event organiser learn from the railways.

Paperback. Etat : Good. Innovation is highly relevant to every organization. Yet, eighty percent of innovation projects never reach the market. Many have a false start. The Innovation Expedition is written to inspire you with visual and practical tools on HOW to start innovation effectively.

Paperback. Etat : Good. This is an action-oriented book for managers and entrepreneurs searching ways to tackle issues they face in terms of developing and delivering services. The book focuses on service organizations, but has a broad interpretation of what services are.

Etat : good. Books may contain some notes and highlighting. Supplements such as Access Codes, Cd's Dust Jackets, etc. are not guaranteed with used book purchases.

Etat : good. A well-loved companion. Corners and cover might show a little wear, and you could find some notes or highlights. The dust jacket might be MIA, it might have been a library book and extras aren't guaranteedâ"but the story's all there.

Etat : very_good. Fast Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy.

Etat : good. Book is in good condition and may include underlining highlighting and minimal wear. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service.

Paperback. Etat : Good. Some people make fast, nonchalant sketches which look great. Others sweat for hours to make accurate drawings, yet those might look unprofessional. Why is that? This book shows which features exactly make drawings look professional and how you can implement those in your own sketches.…

Hardback. Etat : Good. Every single day we're bombarded with a regular onslaught of advertising. The paper you read, the magazine you buy, the radio show you listen to: they all feature ads. There's product placement on TV and on the silver screen. And the moment you go online you're exposed to anything from pop-up ads to spam. And let's not forget about the public transport that is covered in slogans, and the enormous billboards and flashy neon signs that are all there in the public domain, vying for your attention. No opportunity is wasted by the ad men to grab the attention of potential customers and entice, seduce or convince them to buy a certain product, service or idea. Not surprising then that advertising has been called the greatest art form of the 20th century, as well as the biggest evil man has ever produced. Whether or not you believe in a thing called ARTvertising or of the opinion that advertising, along with branding and marketing, is downright diabolical, you're bound to find this book a source of inspiration. We've collected and researched a total of 51 rules, including "The Medium is the Message," "Make the Logo Bigger" and that old favorite "Sex Sells." All the great ad men and women make an appearance, sharing their thoughts and insights. The aim in making this book was not to list all the rules that a budding copywriter or marketer needs to adhere to. Nor did we want to decide which rules are indeed ridiculous and which are valuable words of wisdom. Instead consider this book a source of comfort, joy or good old fun. After all, it's like American advertising executive Jerry Della Femina (1936) once said: "Advertising is the most fun you can have with your clothes on.".…

Paperback. Etat : Good. Make Design Matter is an accessible book about a complex subject. It proposes strategic design guidelines based on holistic concepts.

Etat : good. Fast Free Shipping â" Good condition. It may show normal signs of use, such as light writing, highlighting, or library markings, but all pages are intact and the book is fully readable. A solid, complete copy that's ready to enjoy.

Etat : good. Fast & Free Shipping â" Good condition. It may show normal signs of use, such as light writing, highlighting, or library markings, but all pages are intact and the book is fully readable. A solid, complete copy that's ready to enjoy.

Paperback. Etat : Good. As creative people, we have ideas. Some of us have many ideas, others have really good ones, and most of us have many really good ideas. This book focuses on how to make choices about everything you do in your daily creative practice and life.

Hardback. Etat : Very Good. Never Use White Type on a Black Background chronologically places quotes that accompany each design rule from designers, architects, fashion designers, typographers and other creatives.

Paperback. Etat : Good. Jurgen Salenbacher examines the work of leading theorists in business culture before explaining how our success in exploring change rests on our ability to think creatively. Branding practises, he suggests, can help us, but we also need to cultivate creative thinking. This book is a unique resource for creative minds, entrepreneurs, and teams, but may also be used by anyone facing major life decisions.…

Etat : like_new.

Paperback. Etat : Good. Creative Block is a book set out to ruffle feathers, get out of ruts and start those juices flowing. Focussing on creative process and theory, it is filled with over 100 tasks to get your head into a conceptual and creative space, encouraging experimentation and playfulness in art. Ideal for artists, industry creatives and individuals who simply want to delve deeper into their own creativity. This book helps to improve your process and technique when approaching art, in all its forms. Intriguing, fun and challenging, Creative Block will have you distorting, abstracting, morphing, reinventing and, above all, leaving the box behind.…

Paperback. Etat : Fair. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way.

paperback. Etat : Very Good. Open Books is a nonprofit social venture that provides literacy experiences for thousands of readers each year through inspiring programs and creative capitalization of books.

Paperback. Etat : Good. Where can a hospital apply principles from the airline sector? How can a car manufacturer use tools from the video game industry? What can an event organiser learn from the railways.

Paperback. Etat : Very Good. Where can a hospital apply principles from the airline sector? How can a car manufacturer use tools from the video game industry? What can an event organiser learn from the railways.

Paperback. Etat : Good. Innovation is highly relevant to every organization. Yet, eighty percent of innovation projects never reach the market. Many have a false start. The Innovation Expedition is written to inspire you with visual and practical tools on HOW to start innovation effectively.

Paperback. Etat : Very Good. This book is practical and immediate, without being condescending or overly technical. It is like having a graphic design mentor who will help you come up with ideas, develop your concepts, and implement them in a way that is engaging and humorous. It gives readers the experience and ability that normally comes from years of on-the-job training. All of the essential techniques of graphic design and its digital implementation are covered. Read this book and gain 25 years of experience in how to think like a creative, act like a businessman and design like a god. This book is designed like a notebook, with all the authors? tips and knowledge already inside. However, it also includes blank pages that allow the user to personalize this reference book with specific notes that are relevant to his or her studio, suppliers or clients.…

Paperback. Etat : Good. This book is practical and immediate, without being condescending or overly technical. It is like having a graphic design mentor who will help you come up with ideas, develop your concepts, and implement them in a way that is engaging and humorous. It gives readers the experience and ability that normally comes from years of on-the-job training. All of the essential techniques of graphic design and its digital implementation are covered. Read this book and gain 25 years of experience in how to think like a creative, act like a businessman and design like a god. This book is designed like a notebook, with all the authors? tips and knowledge already inside. However, it also includes blank pages that allow the user to personalize this reference book with specific notes that are relevant to his or her studio, suppliers or clients.…

paperback. Etat : Very Good.

Paperback. Etat : Good. This is an action-oriented book for managers and entrepreneurs searching ways to tackle issues they face in terms of developing and delivering services. The book focuses on service organizations, but has a broad interpretation of what services are.

Etat : very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service.